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The oldest British shipping company, the Peninsular & Oriental Steam Navigation Company was founded in 1837. The company even claims that it "invented" cruising in the 1840s. Forced to concentrate on the leisure side of sea travel, P&O Cruises abolished passenger classes, acquired Los Angeles-based Princess Cruises in 1974, and Sitmar Cruises in 1988. Sitmar cruises was then merged with Princess Cruises. Since the beginning of the 1990s, Princess Cruises has embarked on a policy of growth through building new ships, bought and later built purpose-designed cruise ships and became one of the largest cruise operators in the world.
In April 2004 P&O Princess plc, the parent company of P&O Cruises, joined together with Carnival Corporation, bringing together two of the best known and most successful organizations in the cruise industry.
Already Britain’s market leading cruise company, P&O Cruises is now part of one of the world’s largest leisure travel companies.
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