Thread: Age of cruisers
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Old 08-23-2006, 04:56 PM
Karen Knowlton Karen Knowlton is offline
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Join Date: Jun 2002
Location: Illinois
Posts: 1,370
Should be pretty similar, as both lines appeal to the full spectrum, but their ads definitely are aimed at younger adults and families. (Especially RCCL with the rock climbing walls and other activities.) Generally, the shorter the cruise, the younger the passenger mix, and of course conversely, the longer the cruise, the higher the average age will be.