My friend is a pilot for "a major overnight delivery company" and he flies SWA as often as he can when flying out to where his next assignment is, and he says there is a method to getting the coveted "A" passes. I am not sure what the secret is, since I've never flown SWA. Perhaps a google search will help explain it. I know he does it online, but there is something about the timing of doing it - maybe it has to do with knowing when SWA opens up a flight for online check-in. Sort of like knowing when the Rolling Stones tickets go on sale for the big concert.